Viral Marketing, Yay or Nay?
It’s always nice to see your digital marketing efforts get viral on social media and reach a wide audience in a very short period of time. However, chasing viral marketing may lead to your downfall in this digital age. Virality is often dictated by the STEPPS...
Looking To Rank Your Website? Stop Sleeping on Digital Copywriting
The art of crafting beautifully woven content is referred to as copywriting, which is essentially creating the voice and the essence of the brand. For any digital copywriter, they are required to make the consumers feel compelled to take some sort of action. The choice and...
Google Chrome Is Blocking Ads! Will Your Ads Be Affected?
Attention to all digital marketing agencies and departments: If you are not putting in the effort for your advertisement content creation, Google Chrome is about to block your ads with an in-built adblocker. Google has looked into this ad-blocking feature since 2017 in an attempt...