3 Questions To Ask Before Engaging A Digital Marketing Agency
Many businesses lack the expertise and resources to execute successful digital marketing campaigns, which is why investing in a digital marketing agency is a popular solution nowadays. With the insights and expertise that these agencies provide, it makes perfect sense to hire them to come up with an effective...
How Brands Celebrated Father’s Day On Social In 2019
Father’s Day is one of the many opportunities for brands to flex their creative brilliance, and many brands often tie in this celebration of all fathers with their social media marketing plans. As a social media marketing agency ourselves, we were impressed by some of their...
4 Digital Marketing Trends To Leverage In 2019
With technology becoming increasingly intertwined with our daily lives, now is the time for organisations to invest in digital marketing. Like any investment you make, it isn't wise to venture into the digital world blindly. Just last week, Mary Meeker released her Internet Trends Report that contained...
Enterprise Development Grant (EDG) Cheat Sheet
To better support companies looking to upgrade and innovate their business domestically or overseas, the Enterprise Development Grant (EDG) was set-up in October 2018, which replaced the existing Capability Development Grant (CDG) and the Global Company Partnership (GCP). The EDG provides funding for up to 70% of qualifying project...
In-App Purchasing To Transform Instagram Marketing
The once photo-and-video-sharing application has turned into more than just a platform for you to share your selfies or stalk your favourite brands or celebrities. Now, you can look to purchase your desired items straight off Instagram, changing Instagram marketing forever. Last year, Instagram introduced shoppable...
Facebook Revolutionising Digital Marketing With AI
The digital marketing industry has seen massive changes over recent years and Artificial Intelligence (AI) is a rising factor. Because of the expansion of AI, we are able to study and identify consumer trends when crafting marketing strategies. This is vital, as an effective partnership...
