4 All-Time Successful Logo Rebrands
Rebranding is becoming a more common marketing strategy, which can range from changing business models to a simple logo rebrand. Whether it is to stand out from your competitors or to remove negative associations, rebranding is essentially executed with the purpose to change attitudes and...
Viral Marketing, Yay or Nay?
It’s always nice to see your digital marketing efforts get viral on social media and reach a wide audience in a very short period of time. However, chasing viral marketing may lead to your downfall in this digital age. Virality is often dictated by the STEPPS...
Looking To Rank Your Website? Stop Sleeping on Digital Copywriting
The art of crafting beautifully woven content is referred to as copywriting, which is essentially creating the voice and the essence of the brand. For any digital copywriter, they are required to make the consumers feel compelled to take some sort of action. The choice and...
Google Chrome Is Blocking Ads! Will Your Ads Be Affected?
Attention to all digital marketing agencies and departments: If you are not putting in the effort for your advertisement content creation, Google Chrome is about to block your ads with an in-built adblocker. Google has looked into this ad-blocking feature since 2017 in an attempt...
The Best of Digital Marketing Efforts in 2018
The year 2018 has been a crazy ride for digital marketing all around, from Facebook being interrogated at Congress to data leaks at Google, there were no short of headlines. However, there were also amazing happenings throughout this year, such as amazing digital marketing campaigns....
5 Christmas Campaigns You Should Learn From
As the holiday season approaches, we all want to do something special and reward the customers and clients that stuck with us throughout the year in our digital marketing campaigns. By having a creative Christmas campaign, you can end the year on a good note and...
